At a Glance
About Rehegoo
The Challenge
Rehegoo, a prominent B2B music provider with billions of streams and millions of global sales, faced escalating complexity in managing its growing digital music footprint. Despite its leadership position, particularly on platforms like Spotify, among independent producers, Rehegoo’s fragmented delivery systems and siloed infrastructure began to threaten operational scalability and licensing compliance.
One major challenge was music inventory management. The platform needed to handle large file volumes, accurately categorised by genre, while maintaining seamless accessibility across a wide array of client-facing endpoints. Validating subscription tiers and delivering personalised playlists based on user preferences and packages proved increasingly difficult at scale.
Another critical issue was music licensing compliance across jurisdictions. With a global client base, Rehegoo had to navigate an intricate web of regional laws, making it essential to embed localised licensing validation mechanisms directly into their system.
The company also required robust support for multi-channel music distribution, delivering content via mobile apps, web apps, music boxes, and offline channels. Seamlessly synchronising and tracking content delivery across these endpoints posed a significant technical challenge.
Finally, Rehegoo sought to implement a transparent music rights management platform capable of tracking artist revenue, including offline usage, to ensure fair compensation and uphold its commitment to creator-first values.
After multiple unsuccessful collaborations with other IT vendors, Rehegoo turned to Versatile Commerce through a trusted client referral, seeking a music licensing solution that could deliver technological innovation, operational stability, and global scalability.
Rehegoo needed an enterprise-grade music licensing solution to overcome fragmented omnichannel music delivery, regional licensing compliance, and massive-scale music inventory management.
The Solution
To address Rehegoo’s multifaceted challenges, Versatile Commerce engineered a bespoke B2B music platform comprising custom-built web and mobile applications. Developed using Java, React Native, and 3JS, the solution was tailored to manage Rehegoo’s vast music inventory, validate complex subscription tiers, and link directly to the company’s revenue and licensing workflows even in offline environments.
The system supported a robust omnichannel music delivery framework, ensuring seamless integration across mobile apps, music boxes, web interfaces, and offline playback tools. It enabled Rehegoo to maintain global music licensing compliance by embedding validation rules for region-specific requirements, streamlining access control, and ensuring artist rights were transparently accounted for.
Zero Security Faults
Delivered with zero security faults within just 8 months
Technologies Used
The Outcome
Rehegoo sustained and scaled its global operations through a bespoke B2B music platform built to exact requirements.
Facing similar Challenges to Rehegoo?
Why Choose Versatile Commerce?
Industry-Aligned
Expertise
We understood Rehegoo’s unique challenges in the music licensing and distribution industry, from managing large-scale music assets to ensuring jurisdiction-specific compliance. This deep domain knowledge allowed us to design a music licensing solution tailored to the complexities of global B2B operations.
Unified, Scalable Architecture
Our custom platform enabled omnichannel music delivery, including offline playback, while integrating seamlessly with Rehegoo’s internal systems. Built for scale and reliability, the architecture supports real-time validation, music inventory management, and artist reporting across multiple geographies and devices.
Collaborative, Agile Execution
With a five-member team operating across three time zones, we employed Agile methodology and continuous feedback loops. The result was a fully secure enterprise music platform delivered in just eight months, on time, on scope, and with zero security flaws.
